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Career
Boost Your Job Search with the Buddy System
Remember back in grade school when the teacher asked you to hold hands with a friend on field trips? The idea behind the buddy system is that it’s much harder to get lost if there are two of you traveling together. When you get into trouble, your...
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Homework Doesn’t Have to Be a Battle of Wills
Homework. It doesn’t have to be a daily battle of wills between child and parent. There are several strategies and elements that a parent can use to maximize an opportunity to support a child’s education and to massage the parent/child bond. For the...
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Internet-Marketing
Google Bring Deskbar Search To Windows Desktop. Now Any Website Can Take Advantage Of This Search Technology
Google's premier of desktop search proves that the desktop is an extremely valuable marketing real estate. Google, which holds about 75% of the Internet search market, just introduced "Deskbar" – a small desktop application that allows users to...
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Reciprocal Linking - A Business Partnership
Link popularity is becoming the latest "in-thing" to get your website ranking well with the Search Engines.
Getting links to your website is critical but there are some guidelines that should be followed for successful Reciprocal Linking. In...
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Search Engine Optimization - A Must
As you surf the web take a look around at many of the sites you see. Do you notice anything that seems strange? Well, let me point it out to you. There are hundreds of thousands of web sites that just don’t get much traffic. Some of these sites...
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The Four Smartest Ways to Spiral Your Website Traffic
Copyright 2005 Log Cabin Rustics
People are paying pretty significant dollars for website traffic these days. Pay-per-click charges of $1-10 are not uncommon for top search terms. Multiply that by the 300 unique visitors per day that my log...
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Marketing ARTICLES:
Push vs Pull Advertising
Push vs. Pull Advertising - Understand the Consequences for your Product or Service You will save yourself a considerable amount of time and money if you first determine your product’s (or service’s) suitability for "pull" and "push"...
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Intro to the Traffic Exchanges
Even if you've been marketing on the internet for only a very short time you've no doubt come accross 'traffic exchanges'. The number of exchanges out there is staggering, so if you need to know what these things are all about read on. A...
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Long Sales Letters vs. Short Sales Letters
Everywhere I turn, I'm being asked to weigh in on the issue of whether copy should be long or short in a sales letter. I receive countless newsletters on copywriting and marketing, and they are all still debating the issue. I doubt that the...
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Promoting Your Business on Cable Access TV
"Don't knock it until you've tried it." That's what I told a political opponent's campaign manager when he laughed at me for using cable access television as part of my communications strategy. Unfortunately for him, he would learn too late what...
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